Hira Gold – Social Media & Retail Collateral Design

For Hira Gold, a jewelry brand, I designed a range of social media posters and in-store promotional materials, including roll-ups and danglers, during my time at Birnan & Brond. The visuals were crafted to reflect the brand’s elegance and premium appeal while effectively showcasing their jewelry collections.

The designs emphasized luxury aesthetics, refined typography, and high-quality product presentation, ensuring consistency across both digital and physical touchpoints. The retail collaterals were created to enhance in-store visibility, while the social media creatives aimed to engage audiences and promote collections and offers.

The overall approach focused on balancing visual richness with clarity, creating a cohesive brand experience across multiple platforms.